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ProSportbet is a provider of sports betting: The company has designed and optimized an algorithm that can be used to comprehensively predict soccer betting statistics. We helped ProSportBet achieve the perfect branding.
We have also added the company's idea to develop a suitable application. This exclusive app gives users an insight into past statistics, forecasts of future results and an analysis of their own weather sequence.
Together with our customer, we designed an individual branding. This is based, among other things, on a comprehensive analysis of the ideal clientele and the desired public image that ProSportBet wants to convey. In order to appeal to the target group and also optimally convey ProSportbet's content, we have chosen a modern, minimalistic corporate design for the branding that catches the eye and at the same time reflects reliability and professionalism.
The focus is on the practical use and functionality of the platform — it is an invitation to users to make risk-ready bets and to track their successes clearly. We've created a brand style guide that includes the perfect colors, fonts, and font sizes, the appropriate terminology, and the exact use of the logo in various formats.
Our marketing experts have supported ProSportBet in carrying out market studies and developing brand branding for a coherent corporate identity. With this knowledge and with the help of advanced UX design, we have determined the most efficient, intuitive structure and usage flow possible.
From this, we developed an individually designed prototype that shows the structure of the application and was tested by experts from ProSportBet. We then optimized and completed the application.
After completing the web application, we adapted and optimized the design to a mobile application. The challenge: Even on small smartphone displays, all information and functions must be accommodated in a user-friendly way.
For this reason, our UX/UI designers focused on optimizing the amount of information displayed on a screen and creating an intuitive user interface.
The development of an app starts with a rough idea known as a low-fidelity wireframe. This is how our experts define the basic functionality of the app. Low-fidelity wireframes are created relatively quickly and then tested with the customer to optimize how the user navigates the platform. The goal is to achieve the desired action as efficiently as possible.
With one click to the latest statistics — the PROsportbet app gives users access to relevant betting information and statistics at any time. We developed the app using the Bubble software and connected it to the sports platform API.
Through the network, we retrieve the necessary data that is important for the application's algorithm. In this way, the app regularly actively searches for the latest information and thus makes it possible to provide the most recently updated statistics.
Once the rough idea of an app is ready, it receives the necessary details as part of the high-fidelity wireframe. Our experts add detailed content to the platform, including sample soccer games and statistics, and complement the visual presence with uniform company branding. With Figma, we turn the wireframe into a prototype so that the customer can click through the platform and get a clear idea of how the app will work and look.
Website & infrastructure offer a high level of security due to the business sector.
The choice of a user-friendly platform for creating & hosting the website — expandable and intuitive maintenance.
The website must be smooth and user-friendly on all standard devices — from PCs to laptops to smartphones.
Optimal & minimalistic for quick performance, so that the site is also well positioned in the areas of SEO and SEA.
Write to us and tell us about your idea or make an appointment with us.